Dang Manh Cuong

Directed a team of 8 UI/UX Designers in the end-to-end redesign of Vietcombank's primary website, aligning with international standards and celebrating the bank's 60th anniversary.

Orchestrated comprehensive user research, design thinking workshops, and iterative prototyping to define and validate user experiences across personal and business banking services.

Collaborated cross-functionally with product and content teams to seamlessly integrate UI/UX designs, ensuring a cohesive and intuitive user journey from concept to implementation.

Implemented Agile methodologies to streamline design sprints and delivery, enhancing team efficiency and responsiveness to evolving project requirements for a large-scale digital transformation.

Conducted in-depth user research and interviews to inform the design of two new mobile applications, enhancing usability for smart air purifier control and home energy management.

Developed comprehensive UX/UI designs for applications tracking electricity and gas consumption, enabling users to manage tariffs and optimize home energy systems.

Provided expert UX/UI consulting to guide product development, ensuring alignment with user needs and business objectives for smart home technology solutions.

Collaborated effectively with a team of 8 UI/UX designers to translate complex IoT system functionalities into intuitive and engaging user interfaces.

Spearheaded the development and implementation of a comprehensive Design System based on Atomic Design Principles, significantly improving design consistency and efficiency across One Mount's diverse product portfolio.

Enhanced user experience for VinID, Vietnam's largest super-app, by optimizing payment, housing management, and loyalty program functionalities for millions of users.

Designed intuitive interfaces for VinShop, a dedicated retail application empowering independent store owners with technology-enabled supply chain and inventory management tools.

Contributed to the UX/UI of Vsmart's e-commerce platform and OneHousing's real estate services, driving user engagement for smart home devices and property solutions.

Applied robust UX Research, UX Design, UX Writing, UI Design, and Data Analytics skills to inform strategic product decisions and drive measurable improvements across all platforms.